The drop is liveMembers get 24h early accessFree worldwide shipping over $120Limited stock — once it's gone, it's gone The drop is liveMembers get 24h early accessFree worldwide shipping over $120Limited stock — once it's gone, it's gone
Home/About
Mölndal, Sweden / Since 2001

For fans who
love a good
show.

Avatar have spent more than twenty years turning metal shows into theatre, with face paint, a King and a ritual emblem. This store is for the fans who found them with Hail the Apocalypse, the ones who moved to Avatar Country, and everyone who joined in with Dance Devil Dance.

The five members of Avatar in black and red coats and face paint inside an ornate gothic hall

Albums, emblems
and face paint.

Avatar formed in 2001 in Mölndal, next to Gothenburg in Sweden, and grew out of melodic death metal into a band known for theatrical live shows. Johannes Eckerström sings, Jonas "Kungen" Jarlsby and Tim Öhrström play guitar, Henrik Sandelin plays bass and John Alfredsson plays drums. Ten studio albums run from Thoughts of No Tomorrow in 2006 to Don't Go in the Forest in 2025.

Every design here comes from Avatar's world: Dance Devil Dance as a sprayed stencil, a flaming devil poster, the red ritual emblem and a retro game box; Chimp Mosh Pit and the Afterbirth edition; Glory to Our King from Avatar Country; Cruel and Unusual and Barren Cloth Mother from 2021; a Hail the Apocalypse portrait; The Great Metal Circus; the Curtain Call face; two band portraits and the gold logo. We print each piece when you order it, on tees, long sleeves, crewnecks and hoodies, with kids' and youth sizes too.

Pick the album that hooked you, the emblem or the face paint. We'll print it for you.

2001
Formed in Mölndal
10
Studio albums
3,100+
Fans dressed
4.9★
Avg rating

Printed to order

Nothing sits in a warehouse. Your piece is printed when you order it, just for you.

Every design
has a story

Each print comes from Avatar's albums, symbols and stage show, and the product page tells you what's on it.

Sizes for
every fan

Unisex cuts for adults, plus kids' and youth sizes, all with the same designs.

Made to be worn

At the show, at work or at home with Dance Devil Dance on loud. Merch is better worn than kept.

Let the devil
dance.

Every Avatar design on every garment, in one place. The winter drop is open until the counter hits zero.